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About Us

Founded in 1975 by Linda Ligon, INTERWEAVE, part of F+W, is one of the nation's largest craft media companies with businesses in magazine and book publishing, interactive media, broadcast programming, and events for art and craft enthusiasts. Interweave’s mission is to inspire, encourage and support creative self-expression.

Interweave features:

  • 18 craft-enthusiast subscription magazines and many more special interest publications.
  • More than 250 books in print and annually publishes about 40 best-selling, how-to craft books on the same subjects as the company magazines.
  • An extensive Internet network of more than 30 websites, including the popular online communities KnittingDaily.com and BeadingDaily.com, which bring together the best content from the company’s magazines and TV shows with free e-newsletters, how-to articles and patterns, with an emphasis on community.
  • Several major events for fiber and bead, gem, and jewelry making enthusiasts, including the Spin-Off Annual Retreat and Bead Fests in locations across the country, attracting thousands of consumers and industry manufacturers and advertisers.
  • A PBS television series, Knitting Daily TV and major sponsorship of Beads, Baubles and Jewels TV and Quilting Arts TV.

The company is headquartered in Fort Collins, Colorado.



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Inspiration, instruction, products and services. We sit at the core of our vertical Communities providing the exceptional experience our enthusiasts have come to expect. And it is upon this tradition that we build and serve new, and future communities. Expert, trusted, authoritative voices, product, and services. Guaranteed. www.fwmedia.com