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A 17 in x 1 yard roll of paper backed, iron-on double sided adhesive for bonding for not only fabric but also foil, felt, suede, cardboard, leather, and wood. Get edge to edge coverage for applique shapes without the need for pinning. The Ultrahold’s no-sew bond is three times stronger than traditional fusible webs. Draw or print on the paper backing for custom designed applique; pieces.